Ways to Increase Traffic to Your Website
This is it, guys. This is the metric that everyone boggles their mind over. TRAFFIC. As a brand owner, you obviously want the most amount of visitors on your page. I have seen a lot of business’ whose brand pages are really well designed. They are really works of art but yet, something is missing – visitors. Is your brand failing and do you feel like whatever you do, the numbers keep dwindling every day? Let us find out exactly the root cause of your problems and try to rectify it in the fastest way possible.
There are 1.24 BILLION websites in the world and that is not a small number. To compete in this hyper-competitive atmosphere you have to adopt a bunch of new strategies to draw in your audience. The starting point of your journey should be by having good SEO and if you want to go a little bit deeper, I mean specifically On Page SEO.
On Page SEO
This is all about the content on your page. By this, I mean every single word on your website must serve a dual purpose. You should be able to keep the readers interested in fresh and energetic words and at the same time fill the keywords quota. You should know what the keywords quota is by the way. The Google crawler tries to understand out a particular page by deep analysis by scanning each word on the website. There are certain words that mean more than the others. Relevant and controlled frequency usage of those words will help the page rank better on Google Search Engine Results Page. This also includes the meta-tags that you use for each page. Just 150 characters in length, this can totally change your game. Keep the meta-tag clean and SEO friendly.
You are going to be promoting your website on a lot of other platforms. This means that the links you provide on all those pages are going to be different. You should have specially designed “landing pages” for each of these special events. Suppose you are having a summer sale, make sure that all the products are in a separate page meant for this. The same can go for categorizing your products into unique pages. By this, you can draw a more specific traffic to these pages. This also means you can even track and analyze your page performance better.
Thrive Hive tells us that one of the best ways to increase your traffic is through email marketing. Look at what they have to say:
Sending out regular newsletters and promoting offers through email is a great way to stay in touch with your customers and can also help to get traffic to your website. Provide useful information and links to pages on your website where they can learn more, such as through blog posts and offer landing pages. Just make sure that you don`t continually bombard your readers with emails or your customers will either disengage with, delete, or unsubscribe from your emails.
Also, put careful thought into your email subject lines. These heavily influence whether or not a user opens your email. If your emails never get opened, they can’t supply traffic to your site!
These three are just the tip of the iceberg in ways to boost your traffic. Interested in learning more about the topic? Do leave us your information on our contact us page. We at Adhuntt will get back to with quick analysis and the best ways to solve your problem. Until next time.