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digital Marketing

Subscription Boxes are a boon to us all! Being the lazy entitled generation that we are, we always take things for granted. Well here is another one for the list. The first subscription box that I got on to was the Dollar Shave Club. With an affordable package, I had all my shaving needs taken care for the long run. No more grudging steps to the nearest supermart. Dollar Beard Club has gone far and beyond...

Instagram has changed. There used to be a time when the image sharing site meant a community of photograph sharing pictures from their daily lives. Now it has become a hub for photographers, fashion icons, celebrities, musicians and brands to thrive. With this level of attention and a sprawling audience of over 1 billion people, you know that there is going to be a time when they are going to try to make money out of...

Shopping on Instagram is a really seamless and aesthetically beautiful experience. You can integrate your products into your feed without having to jump through any extra hoops. Tagging up to 5 products per picture and up to 20 per carousel is a simple yet powerful feature. All your customer has to do to buy the product is to tap once on the picture for the shop icons to pop-up, and then click on the product that interests him/her. The...

Do you run a brand that sells products online? Looking for a way to boost your e-commerce site to new heights? If you run a website that is powered by WordPress, we have got the perfect plugin for you. Facebook for WooCommerce is the latest plugin offered by the brains behind WooCommerce. Be ready to benefit from this untapped customer base. Let's Go! Today we will learn how to integrate your WooCommerce site with your Facebook page....

With more than half the websites in the world being powered by WordPress, it is only wise to know about best plugins and themes that it offers. One of the most prominent and well-known WordPress themes is the Divi Builder. There is a reason for its fame. Being extremely flexible, the Divi Builder gives so many options for you to create the perfect custom website. You get to control each and every element in your page....

Thinking of taking your business online? Selling your products on an online market can be lucrative for your brand. Your next step should be on setting up an e-commerce website. A haven for your goods. The hub for your customers to come to interact with your brand. You must realize that a brand is much more than just your product or service. It is how you represent yourself online. This is the design, feel and user...

What's the first thing that comes into your mind when you hear the words augmented reality? If it is Pokemon Go, you are on the right track. Augmented Reality is the technology where using complex algorithms and real-world tracking technology, the camera is able to identify, place and play around with 3D objects. These 3D objects can be shown to interact with real-world objects and this truly is fun to watch. Motion Stills, an app made...

Starting a brand surely is a bold move. To say goodbyes to a sedentary 9 to 5 lifestyle and making something of your own is something I totally respect. You might have had the idea, the plan, and even the balls to keep moving forward. But anyone who has been running a brand for a couple of years knows that things can surely get stuck in a rut. Even brand that's doing well for itself will...

An increasing amount of web pages have implemented the usage of a video that automatically plays on the homepage. Take note that these videos usually load really fast and do not affect the performance of the page. This aesthetic element can give a classy look to your site. It can set your brand apart from the static drool that many brands settle for. But how do you do this without affecting your page loading speeds? This...

With 2018 almost at an end, we have seen a lot of trends come and go. One of the biggest things that you can notice with the current generation of business is that a lot of brands just rely on fads to sell their product. You notice a popular #hashtag or a funny meme - "Let's make a t-shirt out of it!" is the first place a regular entrepreneur's mind goes to. I am not saying...