Top

SEO

If you have been in the advertising world, you would have heard the phrase ‘Content is King.’ Repeated over and over like a mantra. This is true of course and everyone should strive for creating better stuff that resonates best with the audience. But what frame of reference does this hold to? This vague blanket of a statement – content is king helps in no shape, way or form when it comes to actual strategy. This...

If you have heard the phrase “Search Engine Optimization”, you must have bumped into Google Webmasters at some point. If you do, skip to the next paragraph, and if you have not to keep on reading. Businesses are evolving and taking shape in the internet. When you own a brand, it is in your best interests that your page be easily accessible the netizens of the world. You could have the fanciest looking site for a...